Sign in to unlock AI Chat and more features
Assessing the Influence of Using Online Marketing Tools on Egyptian Domestic Tourism: Online Behavior, Online Purchase Intention and E-Satisfaction
Citations:
4
References:
48
Abstract
This study aims to explore the relationship between using online Marketing Applications in Domestic Tourism in Egypt.It also sheds light on some variables such as online behavior, purchase intention and e-satisfaction of domestic tourists.To achieve the objectives of the study, a questionnaire is administered (on 606 domestic tourists in Egypt) as a quantitative approach and as an instrument or me...
Keywords
Sustainable Development Goals (SDG)
2022
Article
Open Access
2-Y Citation Average
0.569
Language
Country
Assessing the Influence of Using Online Marketing Tools on Egyptian Domestic Tourism: Online Behavior, Online Purchase Intention and E-Satisfaction
Citations:
4
References:
48
Abstract
This study aims to explore the relationship between using online Marketing Applications in Domestic Tourism in Egypt.It also sheds light on some variables such as online behavior, purchase intention and e-satisfaction of domestic tourists.To achieve the objectives of the study, a questionnaire is administered (on 606 domestic tourists in Egypt) as a quantitative approach and as an instrument or me...
Keywords
Sustainable Development Goals (SDG)
2022
Article
Open Access
2-Y Citation Average
0.569
Language
Country