Nowadays, hotel organizations endeavor to achieve long-term competitive advantage in the marketplace through the implementation of strategic performance measurement systems.The traditional measure of hotel performance is the hotel's financial aspects, such as net profit, return on investment, return on assets, and earnings per share.However, such aspects have a serious limitation that they cannot ...
Nowadays, hotel organizations endeavor to achieve long-term competitive advantage in the marketplace through the implementation of strategic performance measurement systems.The traditional measure of hotel performance is the hotel's financial aspects, such as net profit, return on investment, return on assets, and earnings per share.However, such aspects have a serious limitation that they cannot ...