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The role of art festivals in improving the tourist mental images ( applying to the ismailia folk art international festival
Abstract
The research aims to study the role of the International Festival of Ismailia Folklore Art in promoting and improving the tourist mental image of Egypt. The results of the survey study showed that Ismailia governorate has elements tourism attraction and services. But it lacks some services to promote the festival. The study recommends publishing a lot of information about the festival on the inter...
Keywords
Sustainable Development Goals (SDG)
2019
Article
Open Access
2-Y Citation Average
0.276
Language
Country
The role of art festivals in improving the tourist mental images ( applying to the ismailia folk art international festival
Abstract
The research aims to study the role of the International Festival of Ismailia Folklore Art in promoting and improving the tourist mental image of Egypt. The results of the survey study showed that Ismailia governorate has elements tourism attraction and services. But it lacks some services to promote the festival. The study recommends publishing a lot of information about the festival on the inter...
Keywords
Sustainable Development Goals (SDG)
2019
Article
Open Access
2-Y Citation Average
0.276
Language
Country