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Customer Acceptance of Self-Service Technology in Five-Star Hotels in Egypt

Abstract
Self-service technology (SST) is continuously improving to make a wide range of services easier, quicker, and more suitable.The current study aims mainly to explore customers' acceptance and intention to use SST in five-star hotels in Egypt based on its ease of use and usefulness.Therefore, the current research highlighted four issues of SST, namely; technology acceptance (perceived usefulness and...
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Keywords
Star (game theory)
Business
Self-service
Service (business)
Marketing
Technology acceptance model
Advertising
Computer science
Usability
Astrophysics
Human–computer interaction
Physics


pdf file

Customer Acceptance of Self-Service Technology in Five-Star Hotels in Egypt
pdf file

Customer Acceptance of Self-Service Technology in Five-Star Hotels in Egypt

Abstract
Self-service technology (SST) is continuously improving to make a wide range of services easier, quicker, and more suitable.The current study aims mainly to explore customers' acceptance and intention to use SST in five-star hotels in Egypt based on its ease of use and usefulness.Therefore, the current research highlighted four issues of SST, namely; technology acceptance (perceived usefulness and...
View PDF
Keywords
Star (game theory)
Business
Self-service
Service (business)
Marketing
Technology acceptance model
Advertising
Computer science
Usability
Astrophysics
Human–computer interaction
Physics


pdf file