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آلیات توظیف المؤسسات التجاریة لحملات المسئولیة الاجتماعیة عبر مواقع التواصل الاجتماعی فی کسب ولاء العملاء للعلامة التجاریة: حملة "الأصل مصری" نموذجًا
Abstract
This study aims to monitor the role of social responsibility programs in gaining the sympathy of the masses of the institution and the degree of their loyalty and trust in it.And revealing the impact of Telecom Egypt's social responsibility programs on the percentage of the company's sales within the framework of the (Egyptian Origin) campaign in light of the initiatives that were presented, and t...
Keywords
2022
Article
Open Access
Publisher
2-Y Citation Average
0.001
Language
آلیات توظیف المؤسسات التجاریة لحملات المسئولیة الاجتماعیة عبر مواقع التواصل الاجتماعی فی کسب ولاء العملاء للعلامة التجاریة: حملة "الأصل مصری" نموذجًا
Abstract
This study aims to monitor the role of social responsibility programs in gaining the sympathy of the masses of the institution and the degree of their loyalty and trust in it.And revealing the impact of Telecom Egypt's social responsibility programs on the percentage of the company's sales within the framework of the (Egyptian Origin) campaign in light of the initiatives that were presented, and t...
Keywords
2022
Article
Open Access
Publisher
2-Y Citation Average
0.001
Language